This book is specifically written for professionals in the marketing an addvertising fileds in India and the countries of the Pacific Rim. Ti is base on large quantities of data from the United States and other countries, and all this information has been carefully scrutinized for its relevance to professional practice in the countries for which the book is written. read more...
|Publisher||Pearson Education (Singapore) Pvt Ltd|
|Imprint||Pearson Education (Singapore) Pvt Ltd|
|Number of Pages||346|